Google AdsLiveClick fraud protection you can run from a chat
Install one tracking tag, and the connector starts recording the real clicks landing on your site: IP, timestamp, gclid, user agent.
Ask it to scan, and you get the addresses that cost you money without ever converting. Approve the ones you want gone and they are written into the campaign as IP exclusions.
What you can do
It reads your own click log, not a vendor's guess
The tag captures the clicks that actually reached your site, tied to the gclid Google passed along. That means the suspicious list is built from your traffic, not from a shared blocklist that penalises addresses you never saw.
Suspicion is a threshold you set, not a black box
The scan takes a block threshold, so you decide how many repeat clicks from a single address count as a pattern worth acting on. You see the count, the timing and the campaign before anything is blocked.
Blocking is a write action, so it asks first
Excluding an address changes a live campaign, so it goes through the same approval gate as a budget change. You get a preview of exactly which addresses will be excluded from which campaign, and nothing is applied until you confirm.
Reversible in one sentence
Exclusions are listed back on demand and removed the same way they were added. If you block something and traffic drops in a way you did not expect, you ask for it to be undone and it is.
It sits next to the rest of the account work
The same conversation that pulls your search terms report and reallocates budget also handles the fraud scan. You are not exporting a CSV from one tool to paste into another.
Campaign level, where Google applies it
Exclusions are written at the campaign level, which is where the Google Ads API accepts them. The tools list what is already excluded so you never lose track of what you blocked and why.
Set it up in 60 seconds
- 1
Install the tracking tag once
Ask for the fraud tag and paste the snippet into your site, the same way you would install any analytics tag. From that point the connector records the ad clicks arriving on your pages. Nothing to scan until there is traffic to read.
- 2
Scan the traffic
Ask for a fraud scan over the last N days. You get back the addresses with the most repeat clicks, how many times each one landed, and which campaign paid for them. Set the block threshold higher or lower depending on how aggressive you want to be.
- 3
Approve the exclusions
Say which addresses to exclude. You see a preview listing the exact addresses and the campaign they will be applied to, and only after you confirm are they written into Google Ads. Ask to list or undo them at any time.
Ask in plain English
›Set up the click fraud tag for my domain and tell me where to paste it.
›Scan the last 30 days for click fraud and show me the addresses with the most repeat clicks.
›Which IPs clicked more than five times last month and never converted?
›Exclude those addresses from my Search campaign, but show me the list before you apply anything.
›List the IP exclusions currently active on this campaign.
›Remove the exclusions I added last week, traffic dropped more than expected.
Frequently asked questions
It reads the ad clicks your own tracking tag captured, matched to the gclid Google attaches to each paid click. The scan groups them by address and surfaces the ones with repeat clicks above the threshold you set. It is your traffic and your threshold, not a shared blocklist and not a score you cannot inspect.
One tracking tag, once, on your site. Ask for it in the chat and you get the snippet to paste, the same as installing any analytics tag. Without it there is no click log to scan, because Google Ads does not hand you the IP addresses behind your clicks.
No. Excluding an address changes a live campaign, so it is a write action and goes through the approval gate. You see exactly which addresses will be excluded from which campaign, and nothing is applied until you confirm it.
Ask for the current exclusions to be listed, then ask for the ones you want removed. Removal is the exact inverse of blocking and goes through the same preview and approval. Nothing here is one way.
Google filters what it detects and credits it back, and that catches a lot. What it does not do is show you the addresses behind your clicks or let you act on patterns it did not flag. This fills that gap: you see the repeat clickers in your own log and decide whether to exclude them.
Google Ads campaigns, where exclusions are applied at campaign level because that is what the API accepts. The tag captures clicks arriving from your ads, so it starts working as soon as traffic reaches the pages you tagged.
No. The click fraud tools are part of the connector, on every plan including the free one. You can run a scan with the 75 credits you start with, before paying anything.
Dedicated services run their own detection and usually charge a monthly fee on top of your ad spend. This is narrower and lives where the rest of your account work already happens: read your own click log, see the repeat addresses, exclude them with your approval, undo when you want. If you need managed detection across many accounts, a specialist tool is the better fit.
Explore more
Install the tag, scan a month of clicks, and see who has been spending your budget without ever converting.