Optimization

Month-end budget pacing check across all client accounts

Runs pacing on every connected client account, compares projected month-end spend with each client's agreed monthly cap, and proposes CPA-ranked daily budget changes within guardrails, approved account by account.

When to use it

When you manage several client accounts and need to know before month-end who is overspending or underspending against the agreed budget.

What you get

A risk-sorted pacing table per client with projected month-end spend and OVER, UNDER or ON TRACK flags, plus before/after daily budget proposals that are applied account by account only after you approve.

Does it change anything in my account?

Only with your approval. The assistant first shows a preview of every change and waits for your go-ahead.

Works with

Google Ads

Fill in before sending

[account name: monthly budget list]
List my connected Google Ads client accounts (include client accounts under my manager account) and run a budget pacing check on each one for the current month, passing each account's id directly. The monthly caps agreed with each client are: [account name: monthly budget list]. Skip any account that is not on this list and tell me which ones you skipped. For each account, take month-to-date spend per campaign from a campaign-level performance report for this month, and the daily budget and pace from the pacing check. Calculate projected month-end spend as spend to date plus current daily budget times the days remaining. Add the campaigns up to get the account total and compare it with the client's cap. Deliver one table sorted by risk. Include these columns: - account - campaign - daily budget - spend to date - projected month-end spend - account variance vs the monthly cap, as an amount and as a % - flag Use these flag rules, at account level: - OVER: projected spend is more than 5% above the cap. - UNDER: projected spend is more than 10% below the cap. - ON TRACK: everything else. For every campaign in a flagged account, add month-to-date conversions and cost per conversion. This shows whether the underspend is worth fixing. Then, for each flagged account, propose new daily budgets based on the days remaining. The goal is to land total spend within ±3% of the cap by month-end. When adding budget, prioritise the campaigns with the lowest cost per conversion. When cutting, start with the highest. Respect the budget guardrails: no single increase above +50%, no more than +100% within 24 hours, no cut deeper than -80%. If the target cannot be reached within those limits, say so and suggest a second step later in the week or a pause instead. Show the proposal as a before/after table per account, then a preview of the changes. Wait for my approval account by account before changing any budget. Do not touch bidding strategies or targets.

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These prompts work best when your AI assistant is connected to your accounts with Opus Growth.

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