Paid vs organic overlap: where ads duplicate strong rankings

Compare Google Ads account [Google Ads account] with Search Console property [client property] for the last 30 days. Our brand terms are: [brand terms, comma separated, including common misspellings]. 1. Pull the Google Ads search terms report for the last 30 days with min_clicks=0, so terms with impressions but no clicks are included. Pull Search Console queries for the same 30 days (dimension=query), sorted by impressions, with a limit high enough to cover the long tail. 2. Match Ads search terms to Search Console queries. Use exact text first, then close variants where the meaning is identical (singular and plural, word order, Turkish characters vs plain ASCII such as "ayakkabi" and "ayakkabı"). Mark each match as exact or variant. 3. Classify each matched query in this order. The first rule that fits wins, so every query gets exactly one class: - BRAND: contains any of the brand terms above. List separately, no recommendation. Brand bidding is a client decision. - TEST REDUCING: organic position 2.0 or better, organic CTR 20% or higher, and paid cost per conversion above [target CPA]. A query with paid cost above [target CPA] and zero conversions counts as above target. - KEEP PAID: paid cost per conversion at or below [target CPA], or organic position worse than 5. - MONITOR: everything else (for example organic position between 2.0 and 5 with paid cost per conversion above target, or a top-2 position with organic CTR under 20%). For each, say in one line what would move it into another class. Separately, list non-brand queries with at least 500 organic impressions, position worse than 10, and no paid coverage. No paid coverage means the query does not appear in the search terms report and does not exist as a keyword in the account (check with list_entities, entity=keywords). These are candidates to add as paid keywords. Deliver a table with these columns: query, match (exact or variant), organic position, organic CTR, organic clicks, paid cost, paid conversions, paid cost per conversion, class. For TEST REDUCING queries, suggest a controlled test rather than removal: what to change, for how long, and the success metric (combined paid plus organic clicks and conversions for that query). Do not change bids, pause or remove anything. If you propose adding keywords, list the ad groups with list_entities (entity=ad_groups), then show the exact keywords, match types and target ad groups by running add_keywords with confirm=false as a preview. Wait for my approval before calling it with confirm=true.